Target Has Another Gaffe Before New Years - FOX 35 News Orlando

Target Has Another Gaffe Before New Years

Posted: Updated:

The Minneapolis-based retail giant, Target, has another problem this holiday shopping season. Completely separate from the data breach, FOX 9 News in Minneapolis has learned that thousands of gift cards sold over the holidays weren't properly activated.

The latest black eye for the bulls-eye brand has caused headaches for customers and store employees alike, as shoppers tried to spend their holiday cash only to find out their gift cards weren't properly processed at checkout and had no value.

The recent data breach soured the holiday spirit for some 40 million credit and debit card holders who shopped at Target between Nov. 27 and Dec. 15, and now, some gift card recipients are also rankled after finding out their present was worth about as much as lump of coal at the register.

A source confirmed to FOX 9 News that cashiers scanned the wrong code on the cards, and that the mistake could impact up to 40,000 gift cards sold across the cross the country.

A Target spokesperson told FOX 9 that the company is aware that some gift cards weren't activated correctly; however, they say customers can go to the guest services desk or call the number on the back of the card for help.

Unfortunately, the same call volume issues that hit the retailer after the data breach seemed to extend to that phone number as well. When FOX 9 called the number, a recording stated, "We're sorry, but we are extremely busy. So, the wait to speak to a team member is much longer than usual. If your question is urgent, please stay on the line. Otherwise, you may want to call back in a bit."

With the phone lines swamped, the frustration is mounting for customers who were told they'd have to bring in a gift receipt with the gift cards to have them honored; however, the Target spokesperson told FOX 9 News that's not the case.

Target continues to add to its call center capacity, and the company has also sent clear instructions on how to take care of the cards that weren't activated to all stores, the spokesperson added.

  • Local NewsMore>>

  • Kent State University blasts red-stained sweatshirt sold by Urban Outfitters

    Kent State University blasts red-stained sweatshirt sold by Urban Outfitters

    Tuesday, September 16 2014 1:28 AM EDT2014-09-16 05:28:05 GMT
    A sweatshirt being sold by Urban Outfitters featuring fake blood stains and tattered edges with the logo of Kent State University, where four students were killed in a 1970 incident that shocked America, is “beyond poor taste and trivializes a loss of life,” university officials said.
    A sweatshirt being sold by Urban Outfitters featuring fake blood stains and tattered edges with the logo of Kent State University, where four students were killed in a 1970 incident that shocked America, is “beyond poor taste and trivializes a loss of life,” university officials said.
  • Police: 13-Year-Old Shot In Hunting Park

    Police: 13-Year-Old Shot In Hunting Park

    Tuesday, September 16 2014 12:28 AM EDT2014-09-16 04:28:27 GMT
    Police say a 13-year-old was shot in the city's Hunting Park section by Old York Road and Erie Ave on Monday night.
    Police say a 13-year-old was shot in the city's Hunting Park section by Old York Road and Erie Ave on Monday night.
  • Authorities Continue To Investigate State Police Barracks Shooting

    Authorities Continue To Investigate State Police Barracks Shooting

    Monday, September 15 2014 11:24 PM EDT2014-09-16 03:24:00 GMT

    State police say one trooper is dead and another is injured after a shooting at a state police barracks in northeastern Pennsylvania. 

    State police say one trooper is dead and another is injured after a shooting at a state police barracks in northeastern Pennsylvania. 

Powered by WorldNow

35 Skyline Drive
Lake Mary, FL 32746

Phone: (407) 644-3535
News Tips: (866) 55-FOX35

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices