Among photographers Jim O'Brien stands out. His shooting is often on a "higher level" than others.
"You have a platform for a camera in the air that's extremely stable. I can literally do anything I want with it," he said.
He started up his own company called Vanquish Aerials less than a year ago. He uses new drone technology to take bird's-eye view photos of homes to help real-estate agents make a sale.
"You look at a group of home photos in the newspaper...the one that's taken from 200 feet up jumps off the page," he said.
Jim's obsession with flight started as a young kid, flying model airplanes.
"My dream has always been to own my company that I can utilize my hobby," O'Brien said.
"I really think it's a great advantage to them to really get every detail of the home noticed," said Jerry Dickson, a realtor.
Dickson is hoping some aerial shots help her move a $600,000 home off the market in Lutz.
"We've had a number of showings on it and I think a lot of it has to do with the photography," Dickson said.
"The number of days on the market typically will go down because we can catch buyers’ attention faster," O'Brien said.
There are limitations; the drones are best suited for higher end larger properties. Weather will also keep them grounded.
Still, these guys believe this is just the beginning, and that this technology will keep heading even higher.